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International Journal of Revenue Management
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Customers' perceptions of demand-driven pricing in revenue management context: comparisons of six tourism and hospitality industries
Heo, Cindy Yoonjoung
;
Lee, Seoki
- In:
International Journal of Revenue Management
4
(
2010
)
3/4
,
pp. 382-402
Revenue management (RM) has been widely applied in
capacity-constrained
tourism
industries to maximise revenue by …
Persistent link: https://www.econbiz.de/10010816757
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