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compensatory consumption
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When life throws curveballs : unpacking consumers'
compensatory
strategies
Rauber, Gabriela Nogueira
;
Barros, Lucia Salmonson …
- In:
Psychology & marketing
41
(
2024
)
10
,
pp. 2525-2536
Persistent link: https://www.econbiz.de/10015133817
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