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  • Search: subject:"concentration-diversification coefficient"
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Year of publication
Subject
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Concentration and diversification 1 Gini-Struck 1 Hirschmann concentration – diversification coefficient 1 anti-marketing 1 concentration-diversification coefficient 1 marketing 1 restrictive marketing 1 stratified or in-depth static coefficients (correlated) 1 structured marketing 1 theory of standing waves 1
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Online availability
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Free 2
Type of publication
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Article 2
Language
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Undetermined 2
Author
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CRACIUNEANU, Viorel 1 Cruceru, Gheorghe 1 Manea, Constantin 1 SAVOIU, Gheorghe 1 SIMAN, Ion IORGA 1 Savoiu, Gheorghe 1
Published in...
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Romanian Economic Journal 1 Romanian Statistical Review 1
Source
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RePEc 2
Showing 1 - 2 of 2
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The Concept of Structured and Restricted Marketing as a Form of Response to the Current Global Crisis. The Impact of Structured and Restricted Marketing on the Car Market.
Savoiu, Gheorghe; Cruceru, Gheorghe; Manea, Constantin - In: Romanian Economic Journal 12 (2009) 33, pp. 95-124
A new type of marketing, i.e. a structured and a restrictive one, can enrich and detail knowledge of how to structure the market, and to measure the concentration or diversification trend, which can finally lead to a double policy: an aggressive marketing policy for the products with favourable...
Persistent link: https://www.econbiz.de/10008467397
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THE PHENOMENON OF CONCENTRATION - DIVERSIFICATION IN CONTEMPORARY GLOBALIZATION
SAVOIU, Gheorghe; SIMAN, Ion IORGA; CRACIUNEANU, Viorel - In: Romanian Statistical Review 60 (2012) 4, pp. 5-27
This paper intends to analyze from the mathematical, statistical and physical point of view the economic process of concentration – diversification specific to the cotemporary globalization, providing a further approach alternative which is more extended, but also correlated on macro, mezzo...
Persistent link: https://www.econbiz.de/10010596304
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