Search Results - subject:"configuration theory"

The impact of market orientation on small firm performance : a configurational approach

Chaudhary, Sanjay; Sangroya, Deepak; Arrigo, Elisa; … - In: International journal of emerging markets 18 (2023) 10, pp. 4154-4169

Persistent link: https://www.econbiz.de/10014455208

Port strategy and performance : empirical evidence from major container ports and implications for role of data analytics

Yap, Wei Yim; Ho, Joanne - In: Maritime policy & management 50 (2023) 5, pp. 608-628

Persistent link: https://www.econbiz.de/10014323084

Sustainability of religious travel and tourism : a profile deviation perspective

Alhothali, Ghada Talat; Mavondo, Felix; Elgammal, Islam - In: Journal of Islamic marketing 14 (2023) 6, pp. 1551-1576

Persistent link: https://www.econbiz.de/10014314714

Adoption patterns and performance implications of Smart Maintenance

Bokrantz, Jon; Skoogh, Anders - In: International journal of production economics 256 (2023), pp. 1-14

Persistent link: https://www.econbiz.de/10014302278

Marketing-operations alignment: A review of the literature and theoretical background

In: Operations Research Perspectives 5 (2018), pp. 1-12

substantial overlap with concepts of operational integration and coordination. The theoretical background uses configuration … theory to model the fit of marketing and operations intelligence and decision-making at three points of interaction between …

Persistent link: https://www.econbiz.de/10012662724

Marketing-operations alignment : a review of the literature and theoretical background

Kedwadee Sombultawee; Sakun Boon-itt - In: Operations research perspectives 5 (2018), pp. 1-12

Persistent link: https://www.econbiz.de/10011956889

Team intuition and creativity in new product development projects : a multi-faceted perspective

Akgün, Ali E.; Keskin, Halit - In: Journal of engineering and technology management : JET-M 62 (2021), pp. 1-20

Persistent link: https://www.econbiz.de/10013383314

Do the pieces fit? : assessing the configuration effects of promotion attributes

Peng, Ling; Cui, Geng; Chung, Yuho - In: Journal of business research : JBR 109 (2020), pp. 337-349

Persistent link: https://www.econbiz.de/10012238078

The impact of aligning business, IT, and marketing strategies on firm performance

Al-Surmi, Abdulrahman; Cao, Guangming; Duan, Yanqing - In: Industrial marketing management : the international … 84 (2020), pp. 39-49

Persistent link: https://www.econbiz.de/10012162452

Conceptual and empirical issues in understanding management control combinations

Bedford, David S. - In: Accounting, organizations and society : an … 86 (2020), pp. 1-8

Persistent link: https://www.econbiz.de/10012426031