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Search: subject:"consumer-based commitment practices"
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Relationship between information systems integration, innovation and
consumer-based
commitment
practices
for knowledge sharing in creating power brands
Panda, Rajshree
;
Kapoor, Deepa
- In:
Market : review for marketing theory and practice
29
(
2017
)
1
,
pp. 59-74
Persistent link: https://www.econbiz.de/10011724318
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