: an affective commitment scale and a continuance commitment scale. This study used quantitative methodology to examine the … affective commitment is not an important factor that influences an employee’s level of continuance commitment. …

, associate professor and assistant professor) on OC (i.e., affective commitment, continuance commitment and normative commitment … level of continuance commitment to maintain their achievements and benefits, while, assistance professors focused on …

contrast, the mediating effects of affective and continuance commitment on the relationship between service assurance and … customer loyalty were positive but insignificant. Finally, affective commitment mediates the effect of continuance commitment … continuance commitment both independently and in tandem. Originality/value As far as could be established, this paper is the first …

) has a positive and significant impact on the intrapreneurial behaviour while continuance commitment (CC) is negatively …

continuance commitment relationships differ significantly from each other both from an antecedent and an outcome perspective …. Continuance commitment consumers were unwilling to make sacrifices for the relationship, did not feel that their brand … understanding of affective and continuance commitment is possible. The marketing manager benefits by understanding that not all …

organizational tenure and job performance from continuance commitment. The data show moderation effects of motivational job …