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  • Search: subject:"continued purchase intention"
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Year of publication
Subject
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Consumer behaviour 2 Konsumentenverhalten 2 Social commerce 2 continued purchase intention 2 expectation confirmation model (ECM) 2 live-streaming shopping (LSS) 2 ongoing trust 2 utilitarian value 2 Beziehungsmarketing 1 Cause-Related Marketing 1 Cause-related marketing 1 Confidence 1 Continued purchase intention 1 Feedback content 1 Goal progress 1 Hotel industry 1 Hotellerie 1 Online retailing 1 Online-Handel 1 Relationship marketing 1 Relationship norms 1 Self-efficacy 1 Vertrauen 1
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Online availability
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Free 2 CC license 1 Undetermined 1
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2 Article 1
Language
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English 3
Author
All
Ho, Shun-Yuan 2 Ko, Hsiu-Chia 2 Hu, JiaJing 1 Song, Yue 1 Xu, Xiaowei 1
Published in...
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Cogent Business & Management 1 Cogent business & management 1 Tourism Management Perspectives 1
Source
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ECONIS (ZBW) 2 EconStor 1
Showing 1 - 3 of 3
Cover Image
Continued purchase intention in live-streaming shopping: Roles of expectation confirmation and ongoing trust
Ko, Hsiu-Chia; Ho, Shun-Yuan - In: Cogent Business & Management 11 (2024) 1, pp. 1-18
examine their influence on continued purchase intention. We administered a questionnaire survey to experienced LSS users … enhance consumers’ LSS satisfaction, which increases their continued purchase intention. This study contributes to the …
Persistent link: https://www.econbiz.de/10015456621
Saved in:
Cover Image
Continued purchase intention in live-streaming shopping : roles of expectation confirmation and ongoing trust
Ko, Hsiu-Chia; Ho, Shun-Yuan - In: Cogent business & management 11 (2024) 1, pp. 1-18
examine their influence on continued purchase intention. We administered a questionnaire survey to experienced LSS users … enhance consumers' LSS satisfaction, which increases their continued purchase intention. This study contributes to the …
Persistent link: https://www.econbiz.de/10015446693
Saved in:
Cover Image
Unlocking the power of feedback : exploring customers' continued purchase intention of cause-related products in the hotel industry
Hu, JiaJing; Song, Yue; Xu, Xiaowei - In: Tourism Management Perspectives 53 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015077330
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