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  • Search: subject:"course description"
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Subject
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Betriebswirtschaftsstudium 2 Graduate business education 2 course description 2 Cognition 1 Curriculum 1 Economics department 1 Entrepreneurship education 1 Führungskräfteentwicklung 1 Gründungsausbildung 1 Kognition 1 Leadership development 1 Lehrplan 1 Personalbeschaffung 1 Recruitment 1 Social Marketing 1 Social economy 1 Social marketing 1 Sozialwirtschaft 1 Students 1 Studierende 1 Wirtschaftshochschule 1 business and management schools 1 enrollment intention 1 metacognition 1 perception 1 quantitative content analysis 1 recruitment 1 social entrepreneurship education 1 social marketing education 1
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Undetermined 1
Type of publication
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Beheshti, Hooshang M. 1 Koernig, Stephen K. 1 Markley, Melissa M. 1 Mourey, James A. 1 Spais, George S. 1
Published in...
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European journal of international management : EJIM 1 Journal of marketing education : JME 1
Source
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
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Dazzling descriptions and tantalizing titles : how simple versus complex course information influences course selection
Mourey, James A.; Markley, Melissa M.; Koernig, Stephen K. - In: Journal of marketing education : JME 44 (2022) 1, pp. 100-112
Persistent link: https://www.econbiz.de/10013268045
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The evolution of social marketing and social entrepreneurship education in business and management schools : conceptions, misconceptions and trends
Spais, George S.; Beheshti, Hooshang M. - In: European journal of international management : EJIM 10 (2016) 4, pp. 422-454
Persistent link: https://www.econbiz.de/10011675414
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