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1
SUPPLIER INVOLVEMENT IN
CUSTOMER
NEW
PRODUCT
DEVELOPMENT
: NEW INSIGHTS FROM THE SUPPLIER'S PERSPECTIVE
KLIOUTCH, IRINA
;
LEKER, JENS
- In:
International Journal of Innovation Management (ijim)
15
(
2011
)
01
,
pp. 231-248
customer relationship functions on supplier involvement in
customer
new
product
development
(NPD) from the supplier …
Persistent link: https://www.econbiz.de/10008852569
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