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~type_genre:"Collection of articles of several authors"
~person:"Palmatier, Robert W."
~subject:"Marktforschung"
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Search: subject:"customer relationship management"
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Marktforschung
Beziehungsmarketing
3
Kundenmanagement
3
Relationship marketing
3
Customer retention
2
Kundenbindung
2
Kundenorientierung
2
Organisationsstruktur
2
Reorganisation
2
Brand image
1
Consumer behaviour
1
Customer integration
1
Firm performance
1
Konsumentenverhalten
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Kundenintegration
1
Markenimage
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Market research
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Unternehmenserfolg
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Collection of articles of several authors
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Palmatier, Robert W.
Günter, Bernd
4
Helm, Sabrina
4
Albers, Sönke
3
Stauss, Bernd
2
Ahlert, Dieter
1
Bauer, Hans H.
1
Bennett, Rebekah
1
Borchert, Stefan
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Bruhn, Manfred
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Bruin, Fred
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Edvardsson, Bo
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Griffith, David
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Haller, Matthias
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Hamilton, Rebecca W.
1
Harmeling, Colleen M.
1
Hautzinger, Heinz
1
Herrmann, Andreas
1
Homburg, Christian
1
Hunter, Gary K.
1
Jasny, Ralf
1
Kamenz, Uwe
1
Kumar, V.
1
Kunst, Paul
1
Lemmink, Jos
1
McColl-Kennedy, Janet R.
1
Müller, Stefan
1
Müller-Hagedorn, Lothar
1
Piller, Frank T.
1
Prasad, Y. Rama Krishna
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Russell-Bennett, Rebekah
1
Rust, Roland T.
1
Simon, Hermann
1
Slotegraaf, Rebecca
1
Steenburgh, Thomas J.
1
Strothmann, Helmuth
1
Tseng, Mitchell M.
1
Vetter, Ingrid
1
Zeng, Mingzhe
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ECONIS (ZBW)
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Customer engagement marketing
Palmatier, Robert W.
(
ed.
);
Kumar, V.
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011671138
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