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  • Search: subject:"data envelopment analsis"
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Subject
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Data envelopment analysis 2 Data-Envelopment-Analyse 2 Efficiency 2 Effizienz 2 Technical efficiency 2 Technische Effizienz 2 Advertising 1 Advertising effects 1 Advertising efficiency 1 B2B 1 Data envelopment analsis (DEA) 1 Direct to end-user (DTE) advertising 1 Environmental efficiency 1 Environmental management 1 Environmental protection 1 Firm performance 1 Führungskräfte 1 Managers 1 Pharmaceutical industry 1 Pharmaindustrie 1 Pollution 1 Profitability 1 Rentabilität 1 Resource-based view 1 Resource-based view (RBV) 1 Ressourcenorientierter Ansatz 1 Theorie 1 Theory 1 Umweltbelastung 1 Umweltmanagement 1 Umweltschutz 1 Unternehmenserfolg 1 Werbewirkung 1 Werbung 1 data envelopment analsis 1 environmental performance 1 firm efficiency 1 managerial ability 1 reducing pollution 1
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Undetermined 1
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Article 2
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Article in journal 1 Aufsatz im Buch 1 Aufsatz in Zeitschrift 1 Book section 1
Language
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English 2
Author
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Lambkin, Mary 1 Rahman, Mahabubur 1 Rodríguez-Serrano, M. Ángeles 1 Sun, Li 1
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Beyond perceptions, crafting meaning 1 Industrial marketing management : the international journal for industrial and high-tech firms 1
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
Did you mean: subject:"data envelopment analysis" (12,945 results)
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Advertising efficiency and profitability : evidence from the pharmaceutical industry
Rahman, Mahabubur; Rodríguez-Serrano, M. Ángeles; … - In: Industrial marketing management : the international … 89 (2020), pp. 619-629
Persistent link: https://www.econbiz.de/10012291400
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Environmental efficiency, firm efficiency and managerial ability
Sun, Li - In: Beyond perceptions, crafting meaning, (pp. 105-138). 2019
Persistent link: https://www.econbiz.de/10012203298
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