Introduction.Indentity case studies.Lantern (Primal Roots) --Base (Ruhrtriennale) --Pharus (Rio Cello) --OCD (Ad Age) --Rice Creative (Rooster Beers) --Foreign Policy (Gallery & Co.) --Underline Studio (Art Museum) --Fedoriv (Rezult) --Freytag Anderson (Fraher Architects) --Bedow (Fable...