Watson, Tom - In: Journal of Communication Management 12 (2008) 2, pp. 104-123
. Design/methodology/approach – An international Delphi study on the priorities for public relations research, conducted in … decade ago. Research limitations/implications – The Delphi study method is a small scale qualitative process which limits … the first completed Delphi study into public relations research priorities since Synnott and McKie. …