Search Results - subject:"demand-driven pricing"

Impact of Pricing Schemes on a Market for Software-as-a-Service and Perpetual Software

Rohitratana, Juthasit; Altmann, Jorn - Technology Management, Economics and Policy Program … - 2012

that the demand-driven pricing scheme is the most effective method but hard to implement since it requires perfect … under different pricing schemes. Four dynamic pricing schemes are analyzed: derivative-follower pricing, demand-driven … pricing, skimming pricing, and penetration pricing. Customer (buyer) agents respond to these prices by selecting the most …

Persistent link: https://www.econbiz.de/10010837124

Customers' perceptions of demand-driven pricing in revenue management context: comparisons of six tourism and hospitality industries

Heo, Cindy Yoonjoung; Lee, Seoki - In: International Journal of Revenue Management 4 (2010) 3/4, pp. 382-402

Revenue management (RM) has been widely applied in capacity-constrained tourism industries to maximise revenue by effectively managing demand and capacity. To gain long-run profit, understanding customers' perceptions of RM practices is important. This study attempts to build a better...

Persistent link: https://www.econbiz.de/10010816757