Communication in marketing, sales and personal contacts, the quality of education, modern advertising educational services, meaningful information, advertising appeal, target audience, an emotional response, commercial advertising effectiveness, and informative advertising, public relations.

Generally, higher educational institutions and students have been significantly increased year after year, which is instrumental in meeting the needs of global labor and making the national economy of the country better, stronger, and more stable. Meanwhile, these institutions also carry out...

Las alianzas estratégicas o Joint Ventures entre empresas de países en vías de desarrollo y empresas de países desarrollados, constituyen un tema poco investigado en la literatura de la Dirección de Empresas. Sólo un documento se ha encargado de estudiar este tipo de alianzas (Hitt,...

ABSTRACT: We analyze whether the introduction of unemployment insurance (UI hereafter)benefits in developing countries would reduce the effort made by unemployed to secure a new job in the formal sector. We show that one shot UI benefits unambiguously increase the effort to secure a new job in...

Based on the research methodology of case study, in this article we analyze the main characteristics that condition business’s survival of four business’s incubators in Colombia (Bucaramanga, Créame, ParqueSoft and Gestando). The researchers applied the guide of best practices of the...

International assignments and their positive/negative effects on the employee and the organization have largely been covered by literature. At the same time, potential employees are attracted to become members of multinational organizations due to the implicit or explicit statement that...

В статье обозначены проблемы социально-экономического положения северных территорий Республики Карелия. В настоящее время на этих территориях наблюдается...