Purpose – This study aims to show how diary-style voice recordings can be used to provide social marketers with greater insights into the influences on behaviour than those obtained from interviews. Diary data have the potential to provide deeper insight into the causes of behaviour than can...

This study examines the relationship between appreciative behavior and employee well-being on a daily basis. The theoretical rationale of our approach is based in leadership concepts emphasizing the relational aspect of leadership, and, more generally, in a framework that emphasizes the central...