Search Results - subject:"discourse analysis"

Performative Wissenschaft : Ökonomiekritik, Ökonomietheorien und die Verantwortung von ÖkonomInnen

Hirte, Katrin - In: Wissen! Welches Wissen? : Zu Wahrheit, Theorien und …, (pp. 267-301). 2014

Persistent link: https://www.econbiz.de/10014574793

Alternative theoretische Ansätze und die Qualität des wirtschaftspolitischen Diskurses

Chaloupek, Günther K. - In: Wissen! Welches Wissen? : Zu Wahrheit, Theorien und …, (pp. 303-318). 2014

Persistent link: https://www.econbiz.de/10014574794

Das Aushandlungs-Paradigma der Marke : Den Bedeutungsreichtum der Marke nutzen

Kastens, Inga Ellen - 2014

Die Markenpraxis leidet unter Hyperwettbewerb, hohen Marketingkosten und geringen Wirkungsgraden. Inga Ellen Kastens und Peter G. C. Lux setzen mit dem „Aushandlungs-Paradigma“ den überfälligen Perspektivenwechsel im Markendenken um. Sie belegen, dass die Bedeutungen einer Marke nicht...

Persistent link: https://www.econbiz.de/10014017154

Leadership talk : a discourse approach to leader emergence

Walker, Robyn - 2014 - First edition

Takes an in-depth look at an emerging approach to the study of business leadership that focuses on language as a vehicle for communicating leadership. Traditionally, management theories have taken a psychological approach to leadership, often assuming that it is a personality trait located...

Persistent link: https://www.econbiz.de/10012685859

The Shifting of Boundaries, Discourses and Relationships Between the State And Irish Language Voluntary Organisations

Donoghue, Freda - 2007

The relationship that Irish language organisations have with the state is closely associated with resource exchange and role expectations. The expressed value of Irish language organisations is 'Gaeilge a chur chun cinn' ('to put Irish to the forefront') and is similar to an objective of the...

Persistent link: https://www.econbiz.de/10014051618

Innovation and learning by public discourse : Citigroup and the Rainforest Action Network

Spitzeck, Heiko (contributor) - 2007

Persistent link: https://www.econbiz.de/10003747725

Riding the green wave in the European agricultural sector? : A discourse analysis of the new cross compliance mechanism

Juntti, Meri (contributor) - 2006

Riding the green wave in the European agricultural sector? A discourse analysis of the new cross compliance … agricultural sector? A discourse analysis of the new cross compliance mechanism by Meri Juntti CSERGE, School of …: Agricultural policy, cross compliance, discourse analysis, policy decision-making 1 1. INTRODUCTION The European Union …

Persistent link: https://www.econbiz.de/10003362309

Convergence, Divergence and a Complex Interplay: Chile and the International and Transnational Anti-Corruption Campaign

Gephart, Malte - 2013

-development perspective and argumentative discourse analysis (ADA) to explore the local anti-corruption discourse in Chile - a country that is …

Persistent link: https://www.econbiz.de/10010312831

The upward spirals in team processes: Examining dynamic positivity in problem solving teams

Lehmann-Willenbrock, Nale; Chiu, Ming Ming; Lei, Zhike; … - 2013

utterances from these teams. Using statistical discourse analysis (SDA) to model multi-level dynamics over time, we found that …

Persistent link: https://www.econbiz.de/10010352120

The financial crisis as a tsunami Discourse profiles of economists in the financial crisis

Pühringer, Stephan; Hirte, Katrin - 2013

The article analyses the role of economists in public discourse with regard to the financial crisis. Specifically, it focuses on the prevailing rhetorical strategies and the economic convictions of leading German - speaking economists as they appear in seven leading newspapers and magazines in...

Persistent link: https://www.econbiz.de/10011752591