Abstract AbstractDas Buch wirft einen Blick hinter die Kulisse privatwirtschaftlicher Nachhaltigkeitsstrategien und analysiert wie und warum multinationale Unternehmen den Nachhaltigkeitsdiskurs gestalten. Für die Beantwortung der Fragen wird ein Forschungsdesign ausgearbeitet, das auf die...

The discourse on corporate social responsibility (CRS) began late in Spain. Consequently, the permeation of this discourse into the political institutions started later than in many Western countries. The Spanish government neither contributed nor reacted to the green paper Corporate social...

Intro -- Introduction -- Part I: Business negotiation as discourse type -- What makes a discourse a negotiation? -- Negotiation, decision-making and formalism: The problem of form and substance in negotiation analysis -- Part II: Discourse structures in business negotiations -- International...

Cover -- Contents -- Tables and Figures -- Acknowledgments -- 1 Approaching the Analysis of Leadership and Ethnicity -- 2 Collecting the Data -- 3 Constructing Leadership through Language -- 4 Business Meetings -- 5 Relational Talk at Work -- 6 Co-Leadership -- 7 Maori Leadership at Work -- 8...