Bitcoins and other cryptocurrencies are still generating opposing views ranging from being a fraud to being the source of a new economy. Those differences are stemming from confusion, bias and vested interest. This paper is an attempt to generate an unbiased, unified market definition to fill a...

As the black box model of consumer behavior deals with the external factors that influence consumer resulting in different purchasing behaviour the application of blockchain technology will also influence the consumer similarly. This new trend will surely have a huge impact on the brand image,...

The much awaited technology is now making the changes the way retailer used to manage the food produce in terms of tracking the quality at different stages of handling and traceability in all the products. Similarly the consumer can also experience the change by knowing the authentic information...

In the overheated atmosphere surrounding blockchain technologies, predictions of what “might be” are difficult to distinguish from actual commercial applications. It is also difficult to discern the relevant characteristics of blockchains, those that require legal or regulatory attention....

Fintech revolution, crowdfunding and blockchain financing have dramatically reduced borrowing and lending transaction costs. Many argued that, ultimately, it would lead to complete disintermediation of start‐ups and SMEs financing. However, persistent asymmetric information and moral hazard...