Search Results - subject:"dual quality"

Consumer behaviour under dual quality of products : does testing reveal what consumers experience?

Bartková, Lucia; Veselovská, Lenka - In: IIMB Management Review 36 (2024) 2, pp. 171-184

The main aim of this paper is to explore the relationship between the nature of products tested to reveal dual quality … owners offering products with dual quality. Knowing the opinions of consumers will allow companies to adapt their offerings …

Persistent link: https://www.econbiz.de/10014636938

Does dual quality of products in the European Union truly bother consumers?

Bartková, Lucia; Veselovska, Lenka - In: Marketing i menedžment innovacij : m&mi 14 (2023) 1, pp. 182-198

Persistent link: https://www.econbiz.de/10014282103

Dual quality of products : myths and facts through the opinions of millennial consumers

Bartková, Lucia; Veselovska, Lenka; Sramkova, Marianna; … - In: Marketing i menedžment innovacij : m&mi (2021) 1, pp. 236-252

Persistent link: https://www.econbiz.de/10013093345