Del Mar Alonso-Almeida, Maria; Bernardo, Merce; Llach, Josep - In: Industrial Management & Data Systems 114 (2014) 3, pp. 387-404
Purpose – The purpose of this paper is to propose and test an e-quality model for leisure products purchased online …, through an e-quality second order dimension, are critical to obtaining loyalty through perceived value. In terms of functional … quality, however, privacy is not significant for consumers because security programs have improved. Moreover, the e-quality …