Search Results - subject:"eWOM credibility"

An empirical analysis of eWOM valence effects : Integrating stimulus-organism-response, trust transfer theory, and theory of planned behavior perspectives

Haq, Muhammad Dliya'ul; Tseng, Ting-Hsiang; Cheng, … - In: Journal of retailing and consumer services 81 (2024), pp. 1-16

Persistent link: https://www.econbiz.de/10015123492

What makes an online review credible? : a systematic review of the literature and future research directions

Pooja, K.; Upadhyaya, Pallavi - In: Management review quarterly 74 (2024) 2, pp. 627-659

Persistent link: https://www.econbiz.de/10015125030

A meta-analysis of the elaboration likelihood model in the electronic word of mouth literature

Moradi, Masoud; Zihagh, Fereshteh - In: International journal of consumer studies 46 (2022) 5, pp. 1900-1918

Persistent link: https://www.econbiz.de/10013412013

Responses of Turkish consumers to product risk information in the context of negative eWOM

Işçi, Ülfet; Kitapçi, Hakan - In: Journal of business economics and management 21 (2020) 6, pp. 1593-1609

performance risks) on electronic word-of-mouth (eWOM) credibility and purchase intention for promotion- and prevention … performance risk in terms of the effect on eWOM credibility for both promotion- and prevention-focused consumers. Moreover, the … neWOM containing performance risk has no effect on the eWOM credibility for promotion-focused consumers. When exposed to …

Persistent link: https://www.econbiz.de/10012505332

Responses of Turkish consumers to product risk information in the context of negative eWOM

Işçi, Ülfet; Kitapçi, Hakan - In: Journal of Business Economics and Management (JBEM) 21 (2020) 6, pp. 1593-1609

Persistent link: https://www.econbiz.de/10015401318