Bergener, Jens; Jadkowski, Robin; Korenke, Ruben; … - 2023
five different sustainability cues (sustainability labels, a multi-level Eco Score, a CO2 Score, and two types of … control group. The Eco Score has the largest effect on increasing sustainable purchase decisions, followed by sustainability … the Eco Score, carbon labeling, and easy-to-understand sustainability tags, to promote more sustainable product choices in …