Can societies be nudged to adopt beneficial behaviors? Publicizing how people behave on average-descriptive-norms nudging-has emerged as a key tool for increasing the adoption of desirable behaviors. While nudging, by describing social norms, has proven effective in one-shot interventions in...

Can societies be nudged to adopt beneficial behaviors? Publicizing how people behave on average-descriptive-norms nudging-has emerged as a key tool for increasing the adoption of desirable behaviors. While nudging, by describing social norms, has proven effective in one-shot interventions in...

While effective preventive measures against COVID-19 are now widely known, many individuals fail to adopt them. This paper provides experimental evidence about one potentially important driver of compliance with social distancing: social norms. We asked each of 23,000 survey respondents in...

While effective preventive measures against COVID-19 are now widely known, many individuals fail to adopt them. This paper provides experimental evidence about one potentially important driver of compliance with social distancing: social norms. We asked each of 23,000 survey respondents in...