Liu, Yun-shi; Huang, Chen-kung; Fang, Ching-han; Tsai, … - In: International Journal of Management, Economics and … 4 (2015) 2, pp. 71-91
reverse its decline through moderate, gradual and small-scale evolutionary change. This paper utilizes the "social process … organizational evolutionary change strategies should include institutionalization strategies, development of marketing channels … to adopt evolutionary change into their companies. …