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Search: subject:"explicit loyalty"
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Beziehungsmarketing
2
Brand loyalty
2
Consumer behaviour
2
Konsumentenverhalten
2
Markentreue
2
Relationship marketing
2
Telecommunications industry
2
Telekommunikationssektor
2
Brand image
1
Confidence
1
Consumer loyalty
1
Customer retention
1
Customer satisfaction
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Ghana
1
Implicit-explicit loyalty framework
1
Kundenbindung
1
Kundenbindungsprogramm
1
Kundenzufriedenheit
1
Loyalty program
1
Markenimage
1
Mobile communications
1
Mobilkommunikation
1
Sequential loyalty model
1
Simultaneous loyalty framework
1
Telecommunications
1
Telekommunikation
1
Vertrauen
1
brand image
1
customer brand loyalty
1
explicit loyalty
1
four-stage loyalty model
1
implicit loyalty
1
satisfaction
1
telecommunication industry
1
telecommunication service
1
trust
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Nimako, Simon Gyasi
2
Asiamah, Eric
1
Buame, Samuel Kwasi
1
Chinje, Nathalie
1
Hinson, Ebo
1
Quaye, Daniel M.
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Yeboah-Asiamah, Eric
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Zyl, Helena van
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African journal of business and economic research : AJBER
1
International journal of business and emerging markets : IJBEM
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ECONIS (ZBW)
2
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Implicit and
explicit
loyalty
: the role of satisfaction, trust and brand image in mobile telecommunication industry
Yeboah-Asiamah, Eric
;
Nimako, Simon Gyasi
;
Quaye, Daniel M.
- In:
International journal of business and emerging markets …
8
(
2016
)
1
,
pp. 94-115
Persistent link: https://www.econbiz.de/10011565211
Saved in:
2
Extending the four-stage brand loyalty framework in African Telecoms
Hinson, Ebo
;
Nimako, Simon Gyasi
;
Zyl, Helena van
; …
- In:
African journal of business and economic research : AJBER
11
(
2016
)
2/3
,
pp. 53-82
Persistent link: https://www.econbiz.de/10011656232
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