Mustikawan, Arry; Swasty, Wirania; Naufalina, Fariha Eridani - In: ASEAN marketing journal : Association of Southeast … 13 (2021) 2, pp. 158-169
Manuscript type: Original paper Research Aims: This study aims to reveal whether combination display affects fixation …. The collected data were analyzed quantitatively by the amount of fixation and processed by the Multivariate Analysis of …. Research limitation/Implications: Further research can study whether the fixation count and duration variable duration affects …