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Year of publication
Subject
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Consumer behaviour 8 Konsumentenverhalten 8 Functional value 5 Social values 5 Soziale Werte 5 Social value 4 Customer value 3 Emotional value 3 Kundenwert 3 Luxury goods 3 Luxusgüter 3 functional value 3 Beziehungsmarketing 2 Brand 2 Brand image 2 Commitment 2 Customer Engagement (CE) 2 Functional Value 2 Markenartikel 2 Markenimage 2 Recommedation to use 2 Relationship marketing 2 South Africa 2 Südafrika 2 White Ocean Strategy (WOS) 2 emotional value 2 green value 2 social value 2 AI experiences 1 Attitudinal loyalty 1 Automated social presence 1 Automation 1 Automatisierung 1 Behavioral loyalty 1 Betriebliche Wertschöpfung 1 Bewertung 1 Black Consumers 1 Black people 1 Brand loyalty 1 Brand management 1
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Online availability
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Free 10 CC license 4
Type of publication
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Article 10
Type of publication (narrower categories)
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Article in journal 8 Aufsatz in Zeitschrift 8 Article 2
Language
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English 10
Author
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Ihwanudin, Muhammad 2 Kurniawati, Masmira 2 Sulistiawan, Jovi 2 Babu, Manivannan 1 Belanche, Daniel 1 Belk, Russell W. 1 Casaló, Luis V. 1 Elangovan, Anandhi 1 Femina, E. P. 1 Flavián Blanco, Carlos 1 Gayathri, J. 1 Indhumathi, G. 1 Khumalo, M. 1 Kifaya, Raja 1 Makhitha, K. M. 1 Makhitha, K. Mercy 1 Nguyen Ngoc Hien 1 Nguyen Tran Le Na 1 Rama, Daniele 1 Santhi, P. 1 Sathya, J. 1 Sekhu, T. 1 Sri Hartini 1
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Published in...
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Cogent Business & Management 1 Cogent business & management 1 International Journal of Energy Economics and Policy : IJEEP 1 Italian journal of marketing : ITJM 1 Journal of business research : JBR 1 Organizations and Markets in Emerging Economies 1 Organizations and markets in emerging economies 1 Rajagiri management journal 1
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Source
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ECONIS (ZBW) 8 EconStor 2
Showing 1 - 10 of 10
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Determinants of intention to purchase energy-efficient appliances : extended technology acceptance model
Elangovan, Anandhi; Babu, Manivannan; Gayathri, J.; … - In: International Journal of Energy Economics and Policy : IJEEP 14 (2024) 3, pp. 518-523
Persistent link: https://www.econbiz.de/10014533451
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Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos; Belk, Russell W.; Belanche, Daniel - In: Journal of business research : JBR 175 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
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The influence of emerging market consumers' purchase intention of luxury clothing on their purchase behaviour : a South African perspectives
Makhitha, K. M.; Khumalo, M.; Sekhu, T. - 2024
Persistent link: https://www.econbiz.de/10014486572
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Effects of perceived value dimensions on customer brand loyalty towards luxury cars
Femina, E. P.; Santhi, P. - In: Rajagiri management journal 18 (2024) 4, pp. 274-286
influences BL, and social values have an impact on AL as well as BL, but the relationship of functional value with any is not …
Persistent link: https://www.econbiz.de/10015357561
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Determinants of organic tunisian purchasing behaviour : an application of the consumption values theory
Kifaya, Raja; Rama, Daniele - In: Italian journal of marketing : ITJM 2023 (2023) 2, pp. 161-177
Persistent link: https://www.econbiz.de/10014330920
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The relationship between white ocean strategy, customer value, and customer engagement
Sri Hartini; Kurniawati, Masmira; Sulistiawan, Jovi; … - In: Organizations and markets in emerging economies 13 (2022) 1, pp. 96-116
hypotheses were accepted, while other two were rejected. It was found that WOS increases CE, customer green value, functional … value, and emotional value. Nevertheless, it does not significantly affect customer social value. The customers' green …
Persistent link: https://www.econbiz.de/10013279221
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The relationship between white ocean strategy, customer value, and customer engagement
Kurniawati, Masmira; Sulistiawan, Jovi; Ihwanudin, Muhammad - In: Organizations and Markets in Emerging Economies 13 (2022) 1, pp. 96-116
hypotheses were accepted, while other two were rejected. It was found that WOS increases CE, customer green value, functional … value, and emotional value. Nevertheless, it does not significantly affect customer social value. The customers' green …
Persistent link: https://www.econbiz.de/10015401731
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A study of user's m-wallet usage behavior: The role of long-term orientation and perceived value
In: Cogent Business & Management 8 (2021) 1, pp. 1-16
Understanding which factors are important to consumers when deciding to use a mobile wallet and how these factors influence users' commitment and recommendation is important because the demand for cashless transactions has increased worldwide in recent years, especially developing countries like...
Persistent link: https://www.econbiz.de/10014001639
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Black consumers perceptions towards luxury brands in South Africa
Makhitha, K. Mercy - 2021
Persistent link: https://www.econbiz.de/10012595368
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A study of user’s m-wallet usage behavior : the role of long-term orientation and perceived value
Nguyen Tran Le Na; Nguyen Ngoc Hien - In: Cogent business & management 8 (2021) 1, pp. 1-16
Understanding which factors are important to consumers when deciding to use a mobile wallet and how these factors influence users’ commitment and recommendation is important because the demand for cashless transactions has increased worldwide in recent years, especially developing countries...
Persistent link: https://www.econbiz.de/10012663785
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