Preface -- Credibility Theory -- Credibilistic Programming -- Mathematical Programming -- Expected Value Model -- Chance-Constrained Programming -- Entropy Maximization Model -- Cross-Entropy Minimization Model -- Regret Minimization Model

1. Applying fuzzy logic and fuzzy methods to marketing / Laurent Donzé and Andreas Meier -- 2. Fuzzy soft social network modeling and marketing / Ronald R. Yager and Rachel L. Yager -- 3. Fuzzy dynamic groups: measures and implications for television audiences / José-Domingo Mora -- 4. Using...

As globalisation and international sourcing prevail, constructing an optimal combination of diverse suppliers has become of great importance for meeting measurable objectives, such as on-time delivery, cost efficiency and risk mitigation. This paper presents a method for solving a sealed-bid,...