Purpose The purpose of this paper is to provide a customer lifetime value (CLV) model to carefully assess and classify banking customers using individual measures and covering customers’ relationships with a portfolio of products of the company. Design/methodology/approach The proposed model...

To understand market dynamics relating to net neutrality better, in particular from the end-user perspective, this study examines consumer perception of neutrality and the public value under debate within the neutrality discussions. Focusing on the user perspective, it analyzes the policy...