Search Results - subject:"hierarchical bayes"

The “Shopping Basket”: A Model for Multicategory Purchase Incidence Decisions

Manchanda, Puneet; Ansari, Asim; Gupta, Sunil - In: Marketing Science 18 (1999) 2, pp. 95-114

, interdependent choice of many items. This model, the multi probit model, is implemented in a Hierarchical Bayes framework. The …

Persistent link: https://www.econbiz.de/10008787906

A Bayesian Model to Forecast New Product Performance in Domestic and International Markets

Neelamegham, Ramya; Chintagunta, Pradeep - In: Marketing Science 18 (1999) 2, pp. 115-136

/absence of stars are among the factors modeled to influence viewership. We employ a hierarchical Bayes formulation of the Poisson …

Persistent link: https://www.econbiz.de/10008789755

The Stochastic Modeling of Purchase Intentions and Behavior

Young, Martin R.; DeSarbo, Wayne S.; Morwitz, Vicki G. - In: Management Science 44 (1998) 2, pp. 188-202

A common objective of social science and business research is the modeling of the relationship between demographic/psychographic characteristics of individuals and the likelihood of certain behaviors for these same individuals. Frequently, data on actual behavior are unavailable; rather, one has...

Persistent link: https://www.econbiz.de/10009191464

On the admissibility of an estimator of a normal mean vector under a linex loss function

Parsian, Ahmad - In: Annals of the Institute of Statistical Mathematics 42 (1990) 4, pp. 657-669

Persistent link: https://www.econbiz.de/10005616081

Approximated Bayes and empirical Bayes confidence intervals—The known variance case

Merwe, A.; Groenewald, P.; Merwe, C. - In: Annals of the Institute of Statistical Mathematics 40 (1988) 4, pp. 747-767

Persistent link: https://www.econbiz.de/10005169301