Erdfelder, Edgar; Kupper-Tetzel, Carolina E.; Mattern, … - In: Judgment and Decision Making 6 (2011) 1, pp. 7-22
According to the recognition heuristic (RH) theory, decisions follow the recognition principle: Given a high validity of the recognition cue, people should prefer recognized choice options compared to unrecognized ones. Assuming that the memory strength of choice options is strongly correlated...