Hackl, Franz; Winter-Ebmer, Rudolf; Weiss, Bernhard - Institut für Volkswirtschaftslehre, … - 2009
This paper investigates the impact of service quality in e-tailing on site visits and consumer demand (approximated by the last-click- through concept). We use a large representative data set obtained from a price-comparison site which covers most of the national (Austrian) market on e-tailing....