Steenburgh, Thomas J.; Ainslie, Andrew - Harvard Business School, Harvard University - 2008
Logit, Independence from Irrelevant
Alternatives, IIA, Similarity Critique, Ecological Fallacy
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The authors would like to … choice models that allow for taste heterogeneity over-
come the issues created by the Independence from Irrelevant … Alternatives (IIA)
property. It has been argued that allowing for differences in tastes across in-
dividuals creates correlations …