Search Results - subject:"influence."

Avatars of influence : understanding how virtual influencers trigger consumer engagement on online booking platforms

Akhtar, Nadeem; Hameed, Zahid; Islam, Tahir; Pant, … - In: Journal of retailing and consumer services 78 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10015085051

Words can hurt : how political communication can change the pace of an epidemic

Gagete-Miranda, Jessica; Argentieri Mariani, Lucas; … - 2023

Persistent link: https://www.econbiz.de/10014467930

Influence of consumer tribalism on purchase behaviour : an empirical study through the lens of tribalism using recreational running groups/clubs in India

Charan, M. - In: International journal of Indian culture and business … 29 (2023) 2, pp. 243-270

Persistent link: https://www.econbiz.de/10014318435

Power and Influence in the Pacific Islands: Understanding Statecraftiness

Wallis, Joanne (contributor); McNeill, Henrietta (contributor) - 2025

This book outlines an analytical framework to understand power, influence, and statecraft in the Pacific Islands region …, it provides 'both sides of the story' of statecraft and explores how power and influence are being exercised in the … trying to exercise power and influence in their Pacific Islands region through their statecraft. But which partners are doing …

Persistent link: https://www.econbiz.de/10015324936