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Search: subject:"intention to switch"
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Shopping value, satisfaction, and behavioral intentions : a sociodemographic and interproduct category study on private label brands
Mishra, Anubhav A.
- In:
Journal of global marketing
27
(
2014
)
4
,
pp. 226-246
Persistent link: https://www.econbiz.de/10010408319
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Consumers' alliance encounter satisfaction, attributions, and behavioral intentions
Li, Ning
;
Murphy, William H.
- In:
The journal of consumer marketing
30
(
2013
)
6
,
pp. 517-529
Persistent link: https://www.econbiz.de/10010227342
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