EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"keyword search volume"
Narrow search

Narrow search

Year of publication
Subject
All
Advertising effects 1 Consumer behaviour 1 Information behaviour 1 Informationsverhalten 1 Internet marketing 1 Konsumentenverhalten 1 Online retailing 1 Online search 1 Online-Handel 1 Online-Marketing 1 Online-Recherche 1 Search engine 1 Suchmaschine 1 Werbewirkung 1 click-through behavior 1 keyword search volume 1 organic search listing 1 sponsored search advertising 1
more ... less ...
Type of publication
All
Article 1
Type of publication (narrower categories)
All
Article in journal 1 Aufsatz in Zeitschrift 1
Language
All
English 1
Author
All
Jerath, Kinshuk 1 Ma, Liye 1 Park, Young-hoon 1
Published in...
All
Journal of marketing research : JMR 1
Source
All
ECONIS (ZBW) 1
Showing 1 - 1 of 1
Cover Image
Consumer click behavior at a search engine : the role of keyword popularity
Jerath, Kinshuk; Ma, Liye; Park, Young-hoon - In: Journal of marketing research : JMR 51 (2014) 4, pp. 480-486
Persistent link: https://www.econbiz.de/10010399704
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...