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Journal of marketing channels : ... distribution systems, strategy, and management
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The impact of relation-specific investments on channel performance : focusing on mediators
Wang, Guocai
;
Zheng, Yi
;
Li, Ran
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 87-99
Persistent link: https://www.econbiz.de/10010362478
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