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  • Search: subject:"learning approaches and issues"
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Year of publication
Subject
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learning approaches and issues 27 Betriebswirtschaftsstudium 26 Graduate business education 26 marketing education issues 23 Students 21 Studierende 21 Curriculum 20 Lehrplan 20 E-Learning 16 E-learning 16 Marketing 16 Higher education institution 14 Hochschule 14 undergraduate education 14 level/type of education 12 course content 10 Learning 9 Lernen 9 innovative teaching methods 9 experiential learning techniques 8 student motivation 8 Führungskräfteentwicklung 7 Graduate economics education 7 Leadership development 7 Wirtschaftsstudium 7 methodology 7 Learning method 6 Lernmethode 6 Teaching 6 Unterricht 6 skills/traits development in marketing education 6 technology in classroom 6 Didactics 5 Didaktik 5 client-based projects 5 education administration issues 5 surveys 5 Business and economics education 4 Wirtschaftspädagogik 4 sales management/sales 4
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Online availability
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Undetermined 15 Free 2
Type of publication
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Article 27
Type of publication (narrower categories)
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Article in journal 27 Aufsatz in Zeitschrift 27
Language
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English 27
Author
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Cummins, Shannon 2 Fleming, David 2 Loe, Terry W. 2 Peltier, James W. 2 Ackerman, David S. 1 Andzulis, James 1 Artis, Andrew B. 1 Barber, Kenyatta N. 1 Boles, James Sanders 1 Borbolla-Albores, Alberto 1 Boyer, Stefanie L. 1 Bridges, Eileen 1 Brodowsky, Glen H. 1 Castro, Iana A. 1 Celly, Kirti Sawhney 1 Chennamaneni, Pavan Rao 1 Clarke, Irvine 1 Clarke, Theresa B. 1 Critten, Peter 1 Cross, James 1 Cummins, Darryl 1 Delpechitre, Duleep 1 Edmondson, Diane R. 1 Faranda, William T. 1 Fergurson, J. Ricky 1 Garlin, Francine 1 Goad, Emily A. 1 Graham, Edith 1 Grewal, Dhruv 1 Gross, Barbara L. 1 Groza, Mark D. 1 Harding, Lora Mitchell 1 Harris, Eric G. 1 Hasbrouck, Sue 1 Heyworth-Thomas, Elizabeth M. 1 Ho, Foo Nin 1 Honea, Heather 1 Inks, Scott 1 James, Kevin W. 1 Johnson, Jeff S. 1
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Published in...
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Journal of marketing education : JME 27
Source
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ECONIS (ZBW) 27
Showing 1 - 10 of 27
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Post-pandemic marketing : use of business crisis recovery frameworks to enhance entrepreneurial marketing education
Jones, Rosalind; Morrish, Sussie C.; Heyworth-Thomas, … - In: Journal of marketing education : JME 45 (2023) 3, pp. 211-225
Persistent link: https://www.econbiz.de/10014580247
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Exploring students' motivation to participate in entrepreneurial marketing education
McCartan, Aodheen; Cummins, Darryl; Morgan, Margaret; … - In: Journal of marketing education : JME 45 (2023) 3, pp. 278-295
Persistent link: https://www.econbiz.de/10014580257
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Social media marketing : a commentary on teaching and learning in a dynamic field
Parker, Janna M.; James, Kevin W. - In: Journal of marketing education : JME 46 (2024) 1, pp. 72-75
Persistent link: https://www.econbiz.de/10014580282
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Student thinking styles and course engagement in online versus face-to-face marketing courses
Groza, Mark D.; Pronschinske Groza, Mya; Hasbrouck, Sue - In: Journal of marketing education : JME 46 (2024) 3, pp. 214-224
Persistent link: https://www.econbiz.de/10015188888
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Heuristics and the choice of method in entrepreneurial marketing education
Lopez-Castro, Itzel; Larios Hernández, Guillermo Jesús; … - In: Journal of marketing education : JME 45 (2023) 3, pp. 296-308
Persistent link: https://www.econbiz.de/10014580262
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Tell me a story! : blending digital storytelling into marketing higher education for student engagement
Spanjaard, Daniela; Garlin, Francine; Mohammed, Hossain - In: Journal of marketing education : JME 45 (2023) 2, pp. 167-182
Persistent link: https://www.econbiz.de/10014326038
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The impact of live cases on student skill development in marketing courses
Cummins, Shannon; Johnson, Jeff S. - In: Journal of marketing education : JME 45 (2023) 1, pp. 55-69
Persistent link: https://www.econbiz.de/10014246068
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Student anxiety, preparation, and learning framework for responding to external crises : the moderating role of self-efficacy as a coping mechanism
Peltier, James W.; Chennamaneni, Pavan Rao; Barber, … - In: Journal of marketing education : JME 44 (2022) 2, pp. 149-165
Persistent link: https://www.econbiz.de/10013473683
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Does empathy matter? : an exploratory study of class-transition satisfaction in unplanned course interruptions
Munoz, Laura; Fergurson, J. Ricky; Harris, Eric G.; … - In: Journal of marketing education : JME 44 (2022) 2, pp. 217-234
Persistent link: https://www.econbiz.de/10013473712
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Thank you for being a friend : a peer-learning approach to marketing education
Lastner, Matthew M.; Delpechitre, Duleep; Goad, Emily A.; … - In: Journal of marketing education : JME 43 (2021) 2, pp. 216-232
Persistent link: https://www.econbiz.de/10012592921
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