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Compensatory versus noncompensatory models for predicting consumer preferences
Dieckmann, Anja
;
Dippold, Katrin
;
Dietrich, Holger
- In:
Judgment and Decision Making
4
(
2009
)
3
,
pp. 200-213
algorithm has been developed (Yee, Dahan, Hauser \& Orlin, 2007; Kohli \& Jedidi, 2007) to model
lexicographic
heuristics
from …
Persistent link: https://www.econbiz.de/10005070440
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