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Search: subject:"local adaption"
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Ausländische Tochtergesellschaft
2
Foreign subsidiary
2
Multinationales Unternehmen
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local adaption
2
Auslandsaufenthalt
1
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Innovation
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International market entry
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Managers
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Marketingmanagement
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USA
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United States
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Wissenstransfer
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expatriate
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global standard
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knowledge transfer
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local responsiveness
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marketing autonomy
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subsidiary performance
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Almeida, L. M.
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Colakoglu, Saba
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Jiang, Yuan
1
MacLennan, M. L. F.
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Yamasaki, V. E. I.
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European journal of international management : EJIM
1
International journal of logistics systems and management
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ECONIS (ZBW)
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Marketing innovation autonomy for subsidiaries in new products development : a case study in fixed telecom
Yamasaki, V. E. I.
;
MacLennan, M. L. F.
;
Almeida, L. M.
- In:
International journal of logistics systems and management
17
(
2014
)
3
,
pp. 275-288
Persistent link: https://www.econbiz.de/10010389399
Saved in:
2
Subsidiary-level outcomes of expatriate staffing : an empirical examination of MNC subsidiaries in the USA
Colakoglu, Saba
;
Jiang, Yuan
- In:
European journal of international management : EJIM
7
(
2013
)
6
,
pp. 696-718
Persistent link: https://www.econbiz.de/10010399565
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