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Anlageberatung 1 Anlageverhalten 1 Artificial intelligence 1 Behavioural finance 1 Chatbots 1 Confidence 1 Consumer behaviour 1 Consumer financial decision making 1 Experiment 1 Financial advisors 1 Investment automation 1 Konsumentenverhalten 1 Künstliche Intelligenz 1 Machine intelligence 1 Robo advisors 1 Trust 1 Vertrauen 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Bergner, Anouk 1 Hildebrand, Christian 1
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Journal of the Academy of Marketing Science 1
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Conversational robo advisors as surrogates of trust : onboarding experience, firm perception, and consumer financial decision making
Hildebrand, Christian; Bergner, Anouk - In: Journal of the Academy of Marketing Science 49 (2021) 4, pp. 659-676
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