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~type_genre:"Fallstudie"
~isPartOf:"City branding : theory and cases"
~subject:"Netherlands"
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City branding : theory and cases
Journal of purchasing and supply management
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Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
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Brands : interdisciplinary perspectives
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Cases on branding strategies and product development : successes and pitfalls
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Management and organization of temporary agency work
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Progress in tourism marketing
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The Hague, international city of peace and justice : a relational network brand
Hulleman, Bengt-Arne B. F.
;
Govers, Robert
- In:
City branding : theory and cases
,
(pp. 150-156)
.
2011
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