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Search: subject:"memory-based"
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Consumer behaviour
6
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3
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2
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2
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collaborative filtering
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modellbasiert
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Corneille, Olivier
2
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2
Herrmann, Jean-Luc
2
Kacha, Mathieu
2
Neeb, Jannik
2
Schmidtke, Marcel
2
Walliser, Björn
2
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2
ABDELWAHAB, AMIRA
1
Barone, Michael J.
1
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1
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European Journal of Marketing
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International journal of consumer studies
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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1
Collaborative filtering recommender systems : methods, strengths and weaknesses
Schmidtke, Marcel
;
Neeb, Jannik
;
Wöhner, Thomas
-
2025
comprehensive overview of the characteristics of model- and
memory-based
CF methods through a systematic literature analysis of 62 … scientific papers. The analysis shows that
memory-based
approaches are convincing due to their simple implementation and …
Persistent link: https://www.econbiz.de/10015374761
Saved in:
2
Collaborative filtering recommender systems: Methods, strengths and weaknesses
Schmidtke, Marcel
;
Neeb, Jannik
;
Wöhner, Thomas
-
2025
comprehensive overview of the characteristics of model- and
memory-based
CF methods through a systematic literature analysis of 62 … scientific papers. The analysis shows that
memory-based
approaches are convincing due to their simple implementation and …
Persistent link: https://www.econbiz.de/10015376099
Saved in:
3
When interruptions can boost sales : an on-line versus
memory-based
perspective
Xu, Lina
;
Niculescu, Mihai
;
Hyman, Michael R.
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1733-1748
Persistent link: https://www.econbiz.de/10014335631
Saved in:
4
Are brand preferences inherent, constructed, or a mixture of both? : a
memory-based
dual-process model
Jiang, Zhiying
;
Thomas, Suman Ann
;
Chu, Junhong
- In:
Review of managerial science : RMS
19
(
2025
)
2
,
pp. 595-621
Persistent link: https://www.econbiz.de/10015194566
Saved in:
5
The left-digit bias: when and why are consumers penny wise and pound foolish?
Sokolova, Tatiana
;
Seenivasan, Satheesh
;
Thomas, Manoj
- In:
Journal of marketing research
57
(
2020
)
4
,
pp. 771-788
Persistent link: https://www.econbiz.de/10012271817
Saved in:
6
The influence of positive affect on consideration set formation in
memory-based
choice
Barone, Michael J.
;
Fedorikhin, Alexander
;
Hansen, David E.
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 59-69
Persistent link: https://www.econbiz.de/10011653726
Saved in:
7
When and why we forget to buy
Fernandes, Daniel
;
Puntoni, Stefano
;
Van Osselaer, …
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
3
,
pp. 363-380
Persistent link: https://www.econbiz.de/10011531090
Saved in:
8
Parallel constraint satisfaction in
memory-based
decisions
Glöckner, Andreas
;
Hodges, Sara D.
-
2009
Three studies sought to investigate decision strategies in
memory-based
decisions and to test the predictions of the …
Persistent link: https://www.econbiz.de/10010266971
Saved in:
9
Effect of temporal spacing between advertising exposures : evidence from online field experiments
Sahni, Navdeep S.
- In:
Quantitative marketing and economics : QME
13
(
2015
)
3
,
pp. 204-247
Persistent link: https://www.econbiz.de/10011409856
Saved in:
10
Implicit sponsorship effects for a prominent brand
Herrmann, Jean-Luc
;
Corneille, Olivier
;
Derbaix, Christian
- In:
European Journal of Marketing
48
(
2014
)
3/4
,
pp. 785-804
memory that the brand is a sponsor. This implicit sponsorship effect was limited to the
memory-based
consideration set of non …
Persistent link: https://www.econbiz.de/10014724457
Saved in:
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