Giessner, Giessner, S.R. - Erasmus Research Institute of Management (ERIM), … - 2011
identification suffers less when they experience a sense of continuity, the current paper explores methods of preserving post-merger … necessity of the merger strongly influences post-merger identification, because a sense of necessity can reduce the uncertainty … that typically inhibits post-merger identification. A field study is presented (N = 144) to support this hypothesis …
