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  • Search: subject:"mixed method"
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Year of publication
Subject
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Consumer behaviour 66 Konsumentenverhalten 66 mixed method 52 Mixed method 45 Mixed-method 45 mixed-method 23 Beziehungsmarketing 21 Relationship marketing 21 Customer satisfaction 18 Kundenzufriedenheit 18 Innovation 17 Scientific method 17 Wissenschaftliche Methode 17 Mixed-method approach 16 Tourismus 15 Tourism 14 mixed-method approach 14 Dienstleistungsqualität 13 Mixed-method research 13 SME 13 Service quality 13 Bibliometrics 12 Bibliometrie 12 Holiday behaviour 12 Innovation management 12 Innovationsmanagement 12 Lieferkette 12 Social Web 12 Social web 12 Supply chain 12 Urlaubsverhalten 12 mixed method approach 12 Brand management 11 KMU 11 Lieferantenmanagement 11 Markenführung 11 Supplier relationship management 11 Brand image 10 Markenimage 10 Mixed method approach 10
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Online availability
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Undetermined 207 Free 79 CC license 12
Type of publication
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Article 291 Book / Working Paper 24
Type of publication (narrower categories)
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Article in journal 226 Aufsatz in Zeitschrift 226 research-article 24 Aufsatz im Buch 11 Book section 11 Article 10 Graue Literatur 9 Non-commercial literature 9 Working Paper 8 Arbeitspapier 6 Hochschulschrift 5 Conference paper 2 Konferenzbeitrag 2 Aufsatzsammlung 1 Book Part 1 Conference Paper 1 Lehrbuch 1 Thesis 1 case-report 1
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Language
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English 287 Undetermined 17 German 11
Author
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Behl, Abhishek 4 Bregoli, Ilenia 4 Mazzoli, Valentina 4 Shankar, Amit 4 Barzoki, Ali Shaemi 3 Bernardi, Laura 3 Breen, Liz 3 Del Chiappa, Giacomo 3 Donvito, Raffaele 3 Hou, Jiachen 3 Jeevan, Jagan 3 Larenza, Ornella 3 Pereira, Vijay 3 Roso, Violeta 3 Sowter, Julie 3 Struffolino, Emanuela 3 Yaroson, Emilia Vann 3 Acuti, Diletta 2 Aggarwal, Arun 2 Amoozad Mahdiraji, Hannan 2 Antony, Jiju 2 Atolagbe, Tolulope Morenike 2 Bagherian, Anthony 2 Batenburg, Ronald 2 Blut, Markus 2 Bouwman, Harry 2 Buran, İrem 2 Bystedt, Johan 2 Chen, Yu 2 Chiarini, Andrea 2 Choi, Youngjoon 2 Chua, Bee-Lia 2 Coulangeon, Philippe 2 Cui, Lin 2 Duchêne-Lacroix, Cédric 2 Filieri, Raffaele 2 Florian, Johannsen 2 Fotiadis, Anestis K. 2 Fougère, Denis 2 Freinberger, Patrick 2
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Institution
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Technische Universität Braunschweig 2 Charles H. Dyson School of Applied Economics and Management, Cornell University 1 International European Forum on Innovation and System Dynamics in Food Networks 1 International Food Policy Research Institute (IFPRI) 1 Springer Fachmedien Wiesbaden 1 Verlag Dr. Kovač 1 Vlerick Business School 1 eSocialSciences 1
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Published in...
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Journal of business research : JBR 13 Journal of retailing and consumer services 8 Industrial marketing management : the international journal for industrial and high-tech firms 6 Journal of travel and tourism marketing 6 International journal of hospitality management 5 Tourism management : research, policies, practice 5 European Journal of Training and Development 3 Journal of strategic marketing 3 Business & information systems engineering 2 Business research : an illustrative guide to practical methodological applications in selected case studies 2 Corporate social responsibility and environmental management 2 Discussion paper series / IZA 2 Health care management review : the journal for health care management research 2 IZA Discussion Papers 2 Information Systems and e-Business Management 2 Information systems and e-business management : ISeB 2 Interaktives Marketing 2 International Journal of Information Technology Project Management (IJITPM) 2 International Journal of Operations & Production Management 2 International journal of accounting, auditing and performance evaluation : IJAAPE 2 International journal of business excellence 2 International journal of economics and financial issues : IJEFI 2 International journal of operations & production management 2 Italian journal of marketing : ITJM 2 Journal of business logistics : JBL 2 Journal of change management : a major new, international quarterly 2 Journal of international consumer marketing 2 Journal of marketing management : MM 2 Journal of organizational computing and electronic commerce 2 Journal of purchasing and supply management 2 Journal of vocational behavior 2 Quality & Quantity: International Journal of Methodology 2 Technological forecasting & social change : an international journal 2 2014 International European Forum, February 17-21, 2014, Innsbruck-Igls, Austria 1 30th European Conference of the International Telecommunications Society (ITS): "Towards a Connected and Automated Society", Helsinki, Finland, 16th-19th June, 2019 1 Agricultural Economics Research Review 1 Applied economic perspectives and policy 1 Asia Pacific journal of marketing and logistics 1 Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC) 1 Bangladesh journal of political economy 1
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Source
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ECONIS (ZBW) 252 Other ZBW resources 30 RePEc 17 EconStor 14 BASE 2
Showing 271 - 280 of 315
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A Managerial and Linguistic Perspective on Researching Manager Behaviour Aimed at Replacing Human Managers with Robots
Alnajjar, Justyna; Flak, Olaf - In: International Journal of Systems and Society (IJSS) 3 (2016) 2, pp. 35-49
This paper takes on both a managerial and linguistic perspective on conducting research into manager behaviour. It presents theoretical foundations for creating knowledge about the activities of team managers using a system of organisational terms, and showcases how linguistic analysis can be...
Persistent link: https://www.econbiz.de/10012048002
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Comparing critical success factors between European M&As in China and Chinese M&As in Europe : A mixed-method analysis
Chen, Yu; Werle, Herbert; Moser, Roger - In: Journal of Organizational Change Management 29 (2016) 7, pp. 1217-1236
mergers and acquisitions (M&As) in China and Chinese M&As in Europe. Design/methodology/approach In the paper, a mixed-method …
Persistent link: https://www.econbiz.de/10014891830
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Securing business-to-business relationships : the impact of switching costs
Blut, Markus; Evanschitzky, Heiner; Backhaus, Christof; … - In: Industrial marketing management : the international … 52 (2016), pp. 82-90
Persistent link: https://www.econbiz.de/10011447495
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Examining the characteristics and managerial challenges of professional services : an empirical study of management consultancy in the travel, tourism, and hospitality sector
Brandon-Jones, Alistair; Lewis, Michael; Verma, Rohit; … - In: Journal of operations management 42/43 (2016), pp. 9-24
Persistent link: https://www.econbiz.de/10011492297
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Net versus combinatory effects of firm and industry antecedents of sales growth
Leischnig, Alexander; Henneberg, Stephan; Thornton, … - In: Journal of business research : JBR 69 (2016) 9, pp. 3576-3583
Persistent link: https://www.econbiz.de/10011515173
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The importance of multimethods and mixed methods research in understanding complexity in leadership
Yawson, Robert M. - In: International journal of complexity in leadership and … 3 (2016) 4, pp. 261-277
Persistent link: https://www.econbiz.de/10011862510
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Local e-government and user satisfaction with city portals : the citizens’ service preference perspective
Wirtz, Bernd W.; Kurtz, Oliver Tuna - In: International review on public and non-profit marketing 13 (2016) 3, pp. 265-287
satisfaction. Therefore, this study develops a model for user satisfaction of E-Government city portals by applying a mixed method …
Persistent link: https://www.econbiz.de/10011746550
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Identifying socio-cultural factors that impact the use of open educational resources in local public administrations
Stoffregen, Julia; Pawlowski, Jan Martin; Ras, Eric; … - In: International journal of management, knowledge and … 5 (2016) 2, pp. 167-187
Persistent link: https://www.econbiz.de/10011739969
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Comparing critical success factors between European M&As in China and Chinese M&As in Europe : a mixed-method analysis
Chen, Yu; Werle, Herbert; Moser, Roger - In: Journal of organizational change management 29 (2016) 7, pp. 1217-1236
Persistent link: https://www.econbiz.de/10011624142
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A brand preference and repurchase intention model : the role of consumer experience
Ebrahim, Reham; Ghoneim, Ahmad; Irani, Zahir; Ying, Fan - In: Journal of marketing management : MM 32 (2016) 13/14, pp. 1230-1259
Persistent link: https://www.econbiz.de/10011585296
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