Sudjatmoko, Agung; Ichsan, Mohammad; Astriani, Marcella; … - In: Cogent Business & Management 10 (2023) 1, pp. 1-22
medium enterprises (MSME) in Indonesia and how innovation, namely product, process, marketing, and organizational innovation …, acts as a mediator for MSME performance. An integrated conceptual framework is developed and empirically tested using cross …-sectional survey design data from 300 MSME owners in Indonesia. Structural Equation Modelling (SEM) software Smart PLS examines the …