Search Results - subject:"multiple regression analysis"

Shaping consumers' perceptions in innovative ways : an exploratory study on Guerrilla marketing

Gupta, Harshita; Saumya Singh - In: International journal of business and emerging markets … 12 (2020) 2, pp. 152-178

Persistent link: https://www.econbiz.de/10012250423

Innovativeness and the design of intellectual property rights in preferential trade agreements : a refinement of the North-South explanation

Mödlhamer, Christoph - In: Journal of International Business Policy : JIBP 3 (2020) 4, pp. 329-348

Persistent link: https://www.econbiz.de/10012405464

The determinants of services FDI location in the UK regions

Cook, Mark; Fallon, Grahame - In: International journal of management practice : IJMP 13 (2020) 6, pp. 627-649

Persistent link: https://www.econbiz.de/10012514910

The determinants of motion picture box office performance: Substantiation based on the examples of movies produced in Poland

Gmerek, Natalia - In: Journal of Marketing and Consumer Behaviour in Emerging … (2015) 1, pp. 15-35

This paper provides an empirical analysis of financial performance of movies produced in Poland between 2000 and 2011. To understand the reason for a motion picture's success in the theatrical channel various factors concerning total domestic box office performance were regressed from the box...

Persistent link: https://www.econbiz.de/10015207161

The determinants of Polish movies’ box office performance in Poland

Gmerek, Natalia - In: Journal of Marketing and Consumer Behaviour in Emerging … 1 (2015) 1, pp. 15-35

This paper provides an empirical analysis of financial performance of movies produced in Poland between 2000 and 2011. To understand the reason for a motion picture’s success in the theatrical channel various factors concerning total domestic box office performance were regressed from the box...

Persistent link: https://www.econbiz.de/10011274630

The determinants of motion picture box office performance : substantiation based on the examples of movies produced in Poland

Gmerek, Natalia - In: Journal of marketing and consumer behaviour in emerging … (2015) 1, pp. 15-35

Persistent link: https://www.econbiz.de/10012116353

Boards of directors' roles and size : what effects on exploitative and exploratory innovations? : case of listed Tunisian firms

Berraies, Sarra; Rejeb, Wajdi Ben - In: International journal of entrepreneurship and … 23 (2019) 2, pp. 161-179

Persistent link: https://www.econbiz.de/10012003776

Sorghum productivity in South Darfur State, Sudan: an economic analysis

Mhamoud, Ahmed Hammad; Emam, Abda Abdalla; Elrasheed, … - In: The empirical economics letters : a monthly … 18 (2019) 6, pp. 691-698

Persistent link: https://www.econbiz.de/10012314708

Celebrity endorsements in emerging markets : align endorsers with brands or with consumers?

Roy, Subhadip; Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv - In: Journal of international business studies : JIBS ; an … 50 (2019) 3, pp. 295-317

Persistent link: https://www.econbiz.de/10012006997

Factors determining profitability of banks in UAE

Chotia, Varun; Pai, Rajesh Jayakar - In: International journal of financial services management … 9 (2019) 4, pp. 386-407

Persistent link: https://www.econbiz.de/10012147268