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new media
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1
Elements of strategic social media marketing : a holistic framework
Felix, Reto
;
Rauschnabel, Philipp A.
;
Hinsch, Chris
- In:
Journal of business research : JBR
70
(
2017
),
pp. 118-126
Persistent link: https://www.econbiz.de/10011620382
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2
Using social media to report financial results
Meyer Alexander, Raquel
;
Gentry, James K.
- In:
Business horizons
57
(
2014
)
2
,
pp. 161-167
Persistent link: https://www.econbiz.de/10010358730
Saved in:
3
The role and status of communication practice in the USA and Europe
Swerling, Jerry
;
Thorson, Kjerstin
;
Zerfaß, Ansgar
- In:
Journal of communication management : an international …
18
(
2014
)
1
,
pp. 2-15
Persistent link: https://www.econbiz.de/10010254405
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