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Applications of SOR and para-social interactions (PSI) towards impulse buying : the Malaysian perspective
Lee, Yi Yong
;
Gan, Chin Lay
- In:
Journal of marketing analytics : JMA
8
(
2020
)
2
,
pp. 85-98
Persistent link: https://www.econbiz.de/10012296862
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Assessing ideal theories : lessons from the theory of second best
Wiens, David
- In:
Politics, philosophy & economics : ppe
15
(
2016
)
2
,
pp. 132-149
Persistent link: https://www.econbiz.de/10011687078
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